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Get access to the detailed solutions to the previous years questions asked in IIFT exam
In the 1st paragraph we are given that, 'In the early seventies, Grey Poupon was no more than a hundred-thousand- dollar-a-year
business.' and in the 3rd paragraph we are given that, 'By the end of the 1980’s Grey Poupon was the most powerful brand in mustard'.
From this we can conclude that, It took about 15-20 years for Grey Poupon to grow from a hundred-thousand dollar a year brand to the most powerful brand in mustard.
Hence, option C is the correct answer.